Donald Tober Wiki – Donald Tober Biography
Donald Tober, whose Sugar Foods Corp. marketed the Sweet’N Low sugar substitute and other restaurant supplies. Mr. Tober and Stephen Odell owned Sugar Foods, founded in 1948 by Mr. Tober’s father, Harry Tober. The company originally sold sugar in 100-pound sacks but later found it much more profitable to sell it in small packets designed for restaurants and cafes. Sugar Foods didn’t manufacture Sweet’N Low but made the brand’s pink packets a fixture in restaurants. In recent years, Sugar Foods has sold the N’Joy sweetener brand instead of Sweet’N Low.
Sweet’N Low, made with saccharin, was introduced in 1957 by Cumberland Packing Corp. of Brooklyn, founded by Ben Eisenstadt. The name Sweet’N Low came from a poem by Alfred, Lord Tennyson.
Donald Gibbs Tober was born in 1931 and grew up in New York. As a boy, he sometimes helped his father deliver sugar. He earned an undergraduate degree at the University of Pennsylvania and a law degree at Harvard University. After working as a lawyer, he joined his father’s company in 1958.
At the helm of Sugar Foods, Tober turned the company’s flagship product, Sweet’N Low, and its ubiquitous little pink packets, into a mainstay on kitchen counters and restaurant tables across the country, along with Sugar in the Raw and N’Joy non-dairy creamer.
“Basically, we’re concerned with everything that surrounds the coffee cup,” Tober told Restaurant News in 1995. “We’re tightly focused.”
By the mid-’90s, some 80 percent of food service establishments used Sweet’N Low; the sweetener also commanded more than 80 percent of the sugar substitute market, Restaurant News reported.
Donald Tober Age
Donald Tober was 89 years old.
Donald Tober & Barbara Tober
Mr. Tober, who had Parkinson’s disease, was married to Barbara Tober, a former editor of Bride’s magazine. They lived on Park Avenue in Manhattan and had a horse farm in New York’s Dutchess County. Mr. Tober also once owned a thoroughbred called Sweet’N Low that competed in horse-jumping events.
Donald Tober Death
Donald Tober, whose Sugar Foods Corp. marketed the Sweet’N Low sugar substitute and other restaurant supplies, died Friday in what New York police described as a suicide. He was 89.
A wealthy 89-year-old artificial sweetener magnate who made Sweet’N Low a household name has committed suicide by jumping from his Park Avenue apartment building, law enforcement sources told The Post.
Donald Tober, CEO, and co-owner of the New York-based 1,400-employee Sugar Foods leaped to his death just after 5 a.m. Friday, and was found in the courtyard of the luxury Upper East Side building between 65th and 66th streets, the sources said.
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He was struggling with Parkinson’s disease, the sources said.
Odell told The Post he was Tober’s business partner for 51 years.
“He was bigger than life,” Odell said. “He made everybody feel special — everybody. He’s an icon and he’ll always be.”
Tober was fighting a “devastating” disease, “especially for someone as active as he was,” Odell added. Still, suicide was a shock.
“I talked to him yesterday and certainly, no. There was no indication whatsoever.”
Cause of Death
He has committed suicide by jumping from his Park Avenue apartment building, law enforcement sources told The Post.